Insights / Useful before the sales call
Make better website decisions.
Practical guides for planning, buying and improving a service-business website. Written from the decisions that repeatedly matter in real projects.
01
Buying guide
How much does a small business website cost?
A practical breakdown of website pricing, scope, ongoing costs and the questions to ask before approving a proposal.
8 minute read
02Redesign guide
The website redesign checklist that protects what already works
A redesign checklist covering content, analytics, SEO redirects, accessibility, performance and launch validation.
9 minute read
03Conversion strategy
How a service-business website turns attention into enquiries
A practical guide to offers, proof, page structure, calls to action and qualification for service-business websites.
10 minute read
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Projects from US$2,500 / 6-month fix guarantee / 50/50 payment terms